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What Should an Engineer Address when 'Selling' IPv6 to Executives?

The benefits, if any, of supporting IPv6 now really depend on what
kind of use your organization makes of the Internet.  Despite all of
the huffing and puffing, it will be a very long time before there are
interesting bits of the net not visible over IPv4 for common
applications like http and smtp.  No matter how much NAT sucks in
theory, for most non-technical users it's invisible and they have no
reason to care.

At this point, I'd say the mail selling point is that there are an
increasing number of home users and particularly mobile users with
native connections only in v6.  If you're running services of interest
to those users, you'll get better visibility about who they are over

Failing that, from a business point of view it's mostly handwaving and
I wouldn't spend a lot of time trying to persuade them that there are
practical advantages of adding v6 to an existing working v4 network.